According to an announcement by ride-hailing company Uber, passengers in Central London now have the option of requesting a fully electric vehicle (“EV”) instead of fossil-fuel versions, beginning this week. This initiative has been dubbed Uber Green, and the campaign is geared to make it possible for Uber passengers to play a role in cleaning up the air in London.
To make the choice easier for passengers, Uber doesn’t plan to levy higher rates for people who choose to use the green option. Instead, the fare will not differ from that charged when one uses an internal combustion engine vehicle. However, the drivers of these fully electric Uber vehicles will earn a higher rate for each trip they undertake. This move is intended to lure more drivers to switch to fully electric vehicles.
Jamie Heywood who works as Uber’s Eastern and Northern Europe general manager revealed that the company saw an opportunity to help slow down climate change at a time when various cities are reopening after the stringent lockdown measures imposed while the COVID-19 outbreak was at its worst. Heywood added that the service aimed at changing the entire Uber fleet to fully electric vehicles as its contribution towards a green recovery from the pandemic.
In addition, Uber plan to roll out its green initiative in at least 60 major cities around Europe in addition to 1,400 locations across the United States by the end of this year.
The Uber Green initiative is the latest move in a series of steps that the company is taking in a bid to transform itself into a fully electric ride-hailing company in London by 2025. The target of the company is to switch its entire service to EVs in the United Kingdom by 2030. With the incremental steps Uber is taking on this journey, it is feasible that the company will attain its bigger electrification objective.
This transformation started back in 2019 when the company introduced a 15p (equal to $.19) surcharge on each mile a passenger travelled in an Uber within London. This money was then used to support drivers who wished to ditch their internal combustion engine (ICE) vehicles in favor of fully electric ones.
The levy has so far generated £125 million ($172 million). This money has made it possible for the fleet of electric Uber vehicles in London to grow from a paltry 100 to a remarkable 1,600. This shows that Uber isn’t merely giving lip service to the issue of cleaning up the air in major cities; rather, it is putting its money where its mouth is.
Ride-hailing service providers aren’t the only entities that have a chance to electrify their fleets. ev Transportation Services Inc. makes a purpose-built, light-duty commercial vehicle that gives urban mobility service providers and meter reading crews a chance to go electric using its low-maintenance vehicle.
NOTE TO INVESTORS: The latest news and updates relating to ev Transportation Services Inc. are available in the company’s newsroom at https://ibn.fm/EVTS
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