Toyota Makes Record Sales in Europe Thanks to Vehicle Electrification
Toyota set a nine-month European sales record in 2026 on the strength of an internal product shift rather than market conquest, with electrified vehicles now making up 87% of what the company sells across the region. Combined volume across both brands edged up 0.6% to 936,042 units, but that number masks a dramatic reshaping of the lineup. Non-electrified sales account for most of what changed underneath the flat headline. Vehicles carrying no electric motor fell from roughly 210,000 to 122,419 over the period, a retreat of around 40% that outpaced EU-wide combustion declines by more than two to one, with…