Categories Green Car Stock

Nissan Delays its Planned $661m EV Investment Until 2028

Nissan Motor’s ambitious $661 million investment in expanding electric vehicle (EV) production has been postponed until 2028. The Japanese automaker, in collaboration with South Korean battery manufacturer SK On, aims to secure a steady supply of EV batteries capable of powering at least one million midsize battery electric vehicles (BEVs).

With ongoing manufacturing delays, Nissan’s partnership with SK On marks a crucial step in ramping up EV production in the United States over the next decade. Announced last week, the collaboration will direct a substantial $661 million investment toward Nissan’s Canton, Mississippi production plant, a facility specifically upgraded for battery electric vehicle manufacturing.

Despite receiving a $500 million overhaul, Nissan has now pushed back the start of EV production at the Canton facility to 2028, disrupting the company’s previous electrification timeline. Like other legacy automakers, Nissan is actively working toward electrifying its vehicle lineup over the next several decades, but this delay highlights the challenges of transitioning to EV production on a large scale.

In the meantime, the Nissan-SK On partnership will result in the production of 100 gigawatt-hours (GWh) worth of EV batteries in the U.S., supporting Nissan’s long-term electrification strategy. The deal is also expected to generate 1,700 new jobs, further boosting employment within America’s rapidly expanding battery manufacturing sector.

This partnership represents SK On’s first collaboration with a Japanese automaker, signaling the South Korean battery giant’s intent to broaden its reach beyond its domestic market. SK On plans to install facilities capable of producing over 180 GWh of EV batteries annually in the U.S., further solidifying its role as a key player in the global EV supply chain. Under the agreement, SK On will supply Nissan with “high-performance, high-nickel batteries” for its next-generation BEVs from 2028 to 2033.

As part of its broader electrification strategy, Nissan plans to introduce 30 new vehicle models over the next three years, 16 of which will be hybrid or fully electric. Nissan Americas Chairman Christian Meunier emphasized that the company’s partnership with SK On represents a significant milestone in Nissan’s “electrification journey” while reinforcing its investment in American manufacturing.

Beyond securing a stable battery supply, this collaboration will enable Nissan to capitalize on SK On’s growing U.S. production capacity, helping it manufacture high-quality, next-generation EVs. Additionally, sourcing EV batteries from U.S. production facilities will allow Nissan’s electric models to qualify for federal incentives and subsidies, which prioritize locally produced components.

Ultimately, the Nissan-SK On partnership strengthens Nissan’s position in the emerging U.S. EV market, supporting the country’s increasing demand for innovative and sustainable vehicle technologies while further integrating Nissan into the growing domestic clean energy ecosystem.

Other startups staking a claim in the U.S. auto industry include Massimo Group (NASDAQ: MAMO). As time goes by, all these players will seek to cement their positions in the specific niches they serve.

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